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PBS Digital Studios Intern

PBS
United States
Mar 03, 2025

Position Title:

Intern

Department:

PBS Digital Studios

Corporate Area:

General Audience Programming

Status:

Temporary, Full time NonExempt

Manager Title:

Associate Director of Operations

Position Overview:

PBS Digital Studios (PBSDS) focuses on developing original online series and content strategies that position PBS as a leading global source of entertaining and enlightening video content, in support of the PBS vision of being the most trusted, valued, and supported media organization in America. Our dozen+ ongoing PBS Digital Studios series - including Be Smart, Crash Course, and Eons; and themed channels Terra, Storied, Origins, and Voices- receive approximately 50 million average YouTube views per month, and have amassed over 5 billion views to date. As part of PBS' mission to meet audiences where they are, PBSDS also publishes original content to social media platforms and has launched several podcasts.

The PBSDS Intern will assist the Digital Studios team in managing day-to-day editorial, operations, and audience development activities for Digital Studios shows and channels on YouTube, podcasts, social media, and PBS-owned platforms. During the internship, the intern will actively contribute to exciting projects that help shape our online storytelling across YouTube and social media. At the end of the internship, the intern will have the opportunity to pitch a digital series idea to the Digital Studios team as part of their capstone project, showcasing the skills and knowledge gained throughout their internship experience.

Key responsibilities will include, but are not limited to:

Working closely with the programming, operations, and audience development teams to:

  • Review and provide input on show pitches, social video scripts, and YouTube episode scripts.

  • Keep our project tracking system (Airtable) up to date by updating titles, links, tags, etc.

  • Brainstorm and create engaging posts/videos for PBSDS' social media accounts that help to further inform, entertain, and connect with our audiences.

  • Create engaging content for the YouTube Community tab across our network (memes, polls, graphics, etc)

  • Support partnerships between PBSDS shows and network-wide initiatives, including major PBS broadcast tie-ins and the launch of new shows.

  • Write engaging "one-pagers" about our upcoming series to distribute to our Communications teams.

  • Maintain and update project files, and YouTube channel graphics (banners, logos, etc.)

  • Assist in gathering YouTube and social media data to assist with reporting and identifying performance trends that help inform our digital strategy.

  • Be a flexible team player, ready to take on creative projects and other tasks.

Skills Intern Will Acquire

  • Adobe Creative Suite

  • Social media & press writing style

  • Social media management

  • Social media asset creation

  • Quality control (written & visual assets)

  • Best editorial & creative practices for digital video

  • Production workflow and project management techniques (Airtable)

  • YouTube analytics and best practices

  • Metadata management

  • Time management

  • Collaborative teamwork

  • Effective communication

Requirements for success:

  • 1-2 years' experience working with a digital team at a media organization or nationally recognized brand(s)

  • Experience with project management and the ability to manage multiple deadlines

  • Skilled writer with effective communication skills

  • Experience producing or editing educational or fact-based digital videos across YouTube, social media, or other platforms.

  • Must be knowledgeable about YouTube and have an interest in building and engaging with audiences.

  • Interest in learning about data, analytics, and understanding metrics for growth.

  • Experience using editing platforms like Canva, Adobe Creative Suite, etc

  • Experience working with science or educational content is a plus

  • Familiarity with PBS Digital Studios programming is a plus

Additional Information:

Time Commitment: May 27, 2025 - August 15, 2025

Compensation: Undergraduate students receive $15/hour, graduate students receive $17/hour

PBS is an Equal Opportunity Employer in accordance with the EEOC and the Commonwealth of Virginia.

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