Sr. Digital Product Owner

Southwest Airlines
401(k)
United States, Texas, Dallas
Mar 11, 2025
Department: Digital Our Company Promise We are committed to provide our Employees a stable work environment with equal opportunity for learning and personal growth. Creativity and innovation are encouraged for improving the effectiveness of Southwest Airlines. Above all, Employees will be provided the same concern, respect, and caring attitude within the organization that they are expected to share externally with every Southwest Customer. Job Description: Job Summary Manages the overall optimization of the product through the development of strategy, prioritization of work, communication of KPIs and results, development of the technical requirements, and the successful execution of optimized flows that improve Customer metrics and conversions that increase the digital share of transactions. Both solution development and execution are managed within cross-functional teams. Additional Details The culture of Southwest Airlines means we value the camaraderie, collaboration, and innovation that occurs when we come together and interact face-to-face at our vibrant Corporate Campus. Due to the nature of this role, you would be required to work from our Dallas, TX Headquarters facility during business hours. U.S. citizenship or current authorization to work in the U.S. required and no current or future work authorization sponsorship available. Southwest Airlines is an Equal Opportunity Employer.We continue to look for opportunities to reflect the communities we serve, and welcome applicants with diverse thoughts, backgrounds, and experiences. Responsibilities: Develop and optimize digital product from the Customer's point of view, being empathetic to the Customer's needs Plan for strategic design and development projects, serving as a liaison between business, cross-enterprise stakeholders, and technology to ensure delivery on time and within the budget of assigned projects Design experiences with digital excellence leveraging our design system, user research, rollout testing approaches (A/B & multivariate), and best practices in search engine optimization, accessibility, and analytics Orchestrate an analytics-based hypothesis for problem-solving with a success plan that supports the overarching Southwest strategy Participate in or facilitate design sprints with the pod and appropriate stakeholders to provide data-driven, collaborative solutions for product backlog Participate in or drive Technology agile sprints or larger project initiatives with pod Members to facilitate the development of solutions, providing requirements, testing, and other sprint needs Provide communications, documentation, product insights, and training for Customer-facing teams utilizing data and Customer insights tools in providing a self-service optimization roadmap and improvements to the Customer Experience Work with leader to align on overall priorities, and own prioritization for optimization with appropriate inputs from team and stakeholders Stay informed about current initiatives within product area or projects that will impact the product area May perform other job duties as directed by Employee's Leaders * Knowledge, Skills, and Abilities Intermediate knowledge of marketing business analysis, design thinking, and continuous improvement Intermediate knowledge of design sprints and/or design thinking Intermediate knowledge of agile software development principles Ability to work effectively in a strong Customer service/team-oriented environment Ability to research, create, and document requirements, processes, and with help, technical specifications Ability to show initiative by anticipating risks, issues, and opportunities, and escalating them accordingly Education Required: High School Diploma or GED Experience Advanced level experience, seasoned and specialized knowledge in: Digital Product design and development Licensing/Certification N/A Physical Abilities Ability to perform work duties from a limited space workstation/desk/office area for extended periods of time or a virtual space when needed. Ability to communicate and interact with others in the English language to meet the demands of the job Ability to use a computer and other office productivity tools with sufficient speed and accuracy to meet the demands of the job Other Qualifications Must maintain a well-groomed appearance per Company appearance standards as described in established guidelines Must be a U.S. citizen or have authorization to work in the United States as defined by the Immigration Reform Act of 1986 Must be at least 18 years of age Must be able to comply with Company attendance standards as described in established guidelines Pay & Benefits: Competitive market salary from $116,350 per year to $129,300 per year* depending on qualifications and experience. For eligible Leadership and individual contributor roles, additional bonus opportunities are available and awarded at the discretion of the company. Benefits you'll love: * Fly for free, as a privilege, on any open seat on all Southwest flights (your eligible dependents too) * Southwest will help fund your 401(k) retirement savings with Company contributions up to 9.3% of your eligible earnings** * Potential for annual ProfitSharing contribution in the Southwest Retirement Savings Plan- when Southwest profits, you profit*** * Competitive health insurance for you and your eligible dependents (including pets) * Southwest offers health plan coverage options that start from the very first day of employment. You will have 30 days to select and enroll in your health plan with coverage retroactively available to your first day of employment. * Explore more Benefits you'll love: https://careers.southwestair.com/benefits Pay amount does not guarantee employment for any particular period of time. 401(k) match contributions are subject to Retirement Savings Plan vesting schedule and applicable IRS limits ProfitSharing contributions are subject to Retirement Savings Plan vesting schedule and are made at the discretion of the Company. Southwest Airlines is an Equal Opportunity Employer.** Please print/save this job description because it won't be available after you apply.