Executive Director, Patient and Provider Analytics

• Develop the frameworks that can be leveraged to assess unique features of patient / provider / caregiver cohorts using secondary data (i.e. behavioural, attitudinal, clinical data, level of access control and system complexity) and key analytical capabilities to provide actional insights to inform personalized marketing and engagement strategies that can influence prescribing patters, and address roadblocks and drop-off points

• Build and maintain strong relationships with cross-functional teams (both internal to IDS and part of the wider NVS business) to facilitate data and insight sharing between team members and bring latest findings to product level IDS POD team

• Support the identification and prioritization of insights from different analyses (Segmentation, Journey Mapping, HCP & Account network analysis) to that address key business problems and work to improve engagement strategies

• Champion the adoption of new methodologies, or data sources to enhance the analysis and quality of insights

• Lead and mentor the team comprising of dedicated TA and cross-portfolio Directors and Associate Directors responsible for data analysis and insights generation, fostering a culture of continuous learning and improvement

Novartis seeks an individual with strong analytical skills and an extensive experience in leveraging pharmaceutical data -driven insights to drive strategic engagement initiatives. The candidate should have deep understanding of payer and provider data, behavioral, attitudinal, and clinical data in a healthcare network and proven track record of segmentation performed to inform personalized marketing strategies.

Additional qualifications are as follows:

• 10+ years of experience in the pharmaceutical or healthcare industry, with a deep understanding of healthcare provider and patient behaviors, as well as market dynamics

• 5+ years of domain expertise in these areas are highly desired: secondary data analytics, data science, primary market research, field analytics and insights, market access and patient service analytics, or other related strategic analytics and management consulting

• 5+ years of people management experience. Proven track record of enabling data-driven decision-making at a senior leadership level, including addressing complex business challenges and shaping organizational strategy particularly in therapeutic areas.

• Experience in creating and implementing segmentation models for HCPs and patients based on attitudes, behaviors, and beliefs

• Experience in creating end-to-end patient and provider journey maps

• Proven ability to develop and leverage human insights to inform strategic initiatives and engagement strategies

• Proficiency in data analysis and interpretation, with experience in handling complex datasets related to social determinants of health and ethnographic studies

• Strong analytical skills with proficiency in data analysis tools and software (e.g., SQL, R, Python, SAS)

• Experience with customer relationship management (CRM) systems and data visualization tools (e.g., Tableau, Power BI)

• Excellent communication skills, with the ability to present complex insights and strategies effectively to diverse audiences

• Proven ability to work effectively with cross-functional teams, including market research, marketing, and patient engagement, to drive strategic alignment

• Strong leadership skills in a team environment which requires negotiation, persuasion, collaboration, and analytical judgment

• Ability to thrive in a fast-paced, dynamic environment and adapt to changing business needs and priorities