Sr. Director, Product Marketing & Sales Enablement

Equinix
United States, Texas, Frisco
6160 Warren Parkway (Show on map)
Mar 28, 2025
Who are we? Equinix is the world's digital infrastructure company, operating over 260data centers across the globe. Digital leaders harness Equinix's trusted platform to bring together and interconnect foundational infrastructure at software speed. Equinix enables organizations to access all the right places, partners and possibilities to scale with agility, speed the launch of digital services, deliver world-class experiences and multiply their value, while supporting their sustainability goals. A career at Equinix means you will collaborate on work that impacts the world and be surrounded by endless opportunities to learn new skills and grow in varied directions.We embrace diversity in thought and contribution and are committed to providingan equitable work environment that is foundational to our core values as a company and is vital to our success. Job Summary Reporting to the VP, Product Marketing, this global leader of Product Marketing & Sales Enablement will be accountable for driving revenue growth by developing and executing a comprehensive go-to-market strategy across all sales channels. Reporting to Executive Leadership, the role will strategically align product marketing, sales enablement, and regional marketing teams to accelerate market expansion and sales performance across the Americas, EMEA, and APAC regions. Responsibilities Global Sales Enablement Design and implement a global sales enablement strategy that directly supports and accelerates revenue generation Create end-to-end content and tools that enable direct, indirect, and technical sales teams to effectively sell and compete Develop a closed-loop feedback mechanism to continuously improve sales effectiveness Working closely with the global Go-To-Marketing at RevOps teams, will track, measure, and optimize sales enablement program performance Regional Marketing Leadership Lead product marketing teams across three regions (AMER, EMEA, APAC) Develop and execute high-impact regional marketing strategies that support field marketing and sales objectives Assist global events and digital campaigns to maximize lead generation and brand awareness Ensure consistent messaging and positioning across regional teams Drive regional market expansion through targeted marketing plays Content and Enablement Strategy Design compelling content assets including customer stories, competitive battlecards, and sales playbooks Establish robust content governance frameworks ensuring consistency, quality, and brand compliance Create strategic content that supports the entire sales cycle from lead generation to closing Leverage data and analytics to optimize content strategy and performance Customer and Field Engagement Build deep relationships with field sales teams and key customers Translate market insights and customer feedback into actionable sales strategies Serve as a critical bridge between product, sales, and customer needs Develop market intelligence that informs go-to-market approaches Presentation and Communication Deliver high-impact presentations to C-suite executives and key stakeholders Represent the company at major industry conferences and events Communicate complex strategies with clarity and strategic vision Convert technical capabilities into compelling business narratives Leadership and Team Development Provide strategic direction to product marketing and sales enablement teams Develop succession plans and individual development strategies Manage team performance, including hiring, development, and talent management Foster a high-performance culture of collaboration and innovation Qualifications 20+ years of professional experience Minimum 12 years in progressive product marketing leadership roles Proven track record in driving sales enablement in technology or enterprise software Bachelor's degree required; advanced degree preferred Extensive experience in high-growth technology companies Core Competencies Strategic sales enablement expertise Advanced content strategy and marketing skills Exceptional leadership and team development Data-driven decision-making Complex communication and storytelling abilities Cross-functional collaboration Impact Metrics Increase sales pipeline in target verticals Improve sales win rates across new and existing markets Enhance qualified lead generation from marketing campaigns Optimize sales team productivity through enablement tools Preferred Background Proven success in product marketing leadership roles within technology companies known for sophisticated go-to-market strategies and complex enterprise solutions The United States targeted pay range for this position in the following location is / locations are: San Francisco, CA / Bay Area: $275,000 to $350,000 per year Washington state: $265,000 to $340,000 per year Our pay ranges reflect the minimum and maximum target for new hire pay for the full-time position determined by role, level, and location. Individual pay is based on additional factors including job-related skills, experience, and relevant education and/or training. This position may be offered in other locations. Your recruiter can share more about the specific pay range for your preferred location during the hiring process. The targeted pay range listed reflects the base pay only and does not include bonus, equity, or benefits. Employees are eligible for bonus, and equity may be offered depending on the position. Equinix is committed to ensuring that our employment process is open to all individuals, including those with a disability. If you are a qualified candidate and need assistance or an accommodation, please let us know by completing this form. Equinix is an Equal Employment Opportunity and, in the U.S., an Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to unlawful consideration of race, color, religion, creed, national or ethnic origin, ancestry, place of birth, citizenship, sex, pregnancy / childbirth or related medical conditions, sexual orientation, gender identity or expression, marital or domestic partnership status, age, veteran or military status, physical or mental disability, medical condition, genetic information, political / organizational affiliation, status as a victim or family member of a victim of crime or abuse, or any other status protected by applicable law. The United States targeted pay range for this position in the following location is / locations are: San Francisco, CA / Bay Area: $275,000 to $350,000 per year Washington state: $265,000 to $340,000 per year Our pay ranges reflect the minimum and maximum target for new hire pay for the full-time position determined by role, level, and location. Individual pay is based on additional factors including job-related skills, experience, and relevant education and/or training. This position may be offered in other locations. Your recruiter can share more about the specific pay range for your preferred location during the hiring process. The targeted pay range listed reflects the base pay only and does not include bonus, equity, or benefits. Employees are eligible for bonus, and equity may be offered depending on the position.