Sales Manager - Camping

Are you a proven sales leader with a passion for the outdoors and experience in the outdoor and sporting goods industry? Johnson Outdoors is seeking a dynamic, strategic-minded professional to lead our sales efforts across the U.S. and Canada. In this role, you'll manage rep groups, serve as a brand ambassador, cultivate strong retail partnerships, drive new product placement, and expand our presence across a diverse range of channels-all while delivering profitable growth.

At Johnson Outdoors, home to some of the world's most innovative and best-known outdoor recreation brands, we create amazing outdoor experiences for adventurers, by adventurers. We want people to get out and experience the great outdoors, and we create awesome equipment to make sure people have the best experience possible. Our fast, compact, efficient Jetboil cooking gear is obsessively engineered to be faster and lighter, fueling a greater adventure wherever it takes you.

Check us out on www.jetboil.com, or find us on Instagram, Facebook and TikTok!

The people at Johnson Outdoors make our company the success it is today! Come be a part of that success by joining the Sales team for this award-winning brand!

What you will do:

The Sales Manager partners closely with senior Sales leadership to manage the sales of our Jetboil products within the assigned geographic area and accounts, leveraging deep industry knowledge, and fostering strong client relationships. The person in this role ensures consistent, profitable growth in sales revenue through effective program planning and oversight of independent reps and dealers.

• Develops, implements, and evaluates sales initiatives and strategies for a defined market(s) based on the region's overall sales strategy to gain market share and maximize profits.
• Manages a team of sales representatives to achieve sales plans and goals effectively.
• Manages channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals.
• Generates new business by acquiring new accounts and develops existing accounts to increase revenue and profitability.
• Collaborates with senior management to optimize gross profit by discussing pricing and dealer discount structures while supporting corporate gross profit goals.
• Research best practices, tracks market trends, and develops competitive insights. Integrates best practice into the sales plan, assesses market potential for existing and new products across all product lines to maximize market share in the sales territory.
• Determines sales potential for new and existing customers through inquiry, observation, or periodical research. Creates sales forecasts for assigned territories considering sales and business objectives as well as buyer behaviors to grow profitability. Participates with management in updating territory plan and setting sales goals.
• Provides input on the overall sales budget and ensures marketing and sales related expenses remain within budget.
• Provides ongoing communication to dealers on products, promotions, policies, operating procedures to ensure functional effectiveness of all sales activities and results.
• Analyzes and evaluates the effectiveness of sales strategies, programs and policies and recommends improvements.
• Provides feedback to senior management regarding new product needs and field reactions to existing products. Participates in the new product development processes as needed.

What you need to succeed:

• Bachelor's degree in marketing, business, communications or equivalent.
• Typically requires 5 years of experience in field sales within a consumer durable goods environment which includes experience supervising and/or leading other sales representatives.
• Sales experience in the outdoor recreation industry is a plus.
• Strong understanding of customer, market dynamics and requirements. Advanced networking skills and ability to develop productive and strategic relationships.
• Advanced knowledge and skills in performing market analyses to identify profitable growth opportunities, forecasting sales, developing, and implementing sales plans to profitability grow revenue.
• Strong leadership qualities with good communication and interpersonal skills. Ability to effectively lead key account management and strategic sales planning.
• Excellent verbal, written and interpersonal communication skills to effectively communicate with internal teams as well customers/dealers. Superior presentation and public speaking skills.
• Proven track record in making recommendations and/or improving processes that result in increased performance.
• Willingness to travel and work as part of a global team of professionals. Ability to travels to customer events, trade shows and sales meetings.

About Us:

A few pointers about our culture:

• Entrepreneurial spirit and innovation are in our bones! We authentically innovate trusted equipment that gets people out there.
• We are laser-focused on our consumers, and passionate about inspiring people to actively engage with the amazing awe of the outdoors again and again.
• We strive to create meaningful, healthy change in the world as individuals and as a family of brands.
• We value team members who are willing to wear many hats; who take personal initiative, anticipating what needs to be done, and figuring things out to make them happen; but who are also willing to ask for help, to assist others and work together.

What you will receive:

• Share in the company's success - Competitive base salary, with additional earning potential through participation in the annual discretionary cash profit sharing program, eligibility for annual pay increases, and employee stock purchase plans.
• Find your work/life balance with generous paid time off and holiday benefits, health insurance and wellness plans.
• Further your career with training opportunities including our tuition assistance program.
• Plan for your future with our 401k with company match and deferred retirement contributions, Sons & Daughters Scholarship program, life and LTD insurance, employee stock purchase plan, and more.