New
Communications Manager
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![]() United States, Texas, Plano | |
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*Description*
Media Manager Top skills: 1. Media planning audience targeting 2. Media campaign management and optimization 3. Media measurement evaluation 4. Media budget management Schedule: 4 days in office Friday remote based on business needs KEY RESPONSIBILITES/REQUIREMENTS: KEY RESPONSIBILITIES - Develop and manage the paid media and communications strategies that will drive customer loyalty and acquisition increase engagement and improve conversion rates - Collaborate with brand and creative teams to develop and implement paid media and on- and off-site digital content strategy that drives creative innovation and improves our product storytelling through digital channels - Utilize customer analysis to optimize marketing programs and improve audience development of media programs - Support the Marketing leadership and Finance teams with planning and forecasting of the paid media channels - Manage reporting framework that effectively captures program performance and produces actionable run-of-business channel optimizations - Analyze distribute and present performance findings while being able to clearly and concisely communicate program and channel performance and progress against goals in a cross-functional setting - Effectively manage and collaborate with external agency partners to ensure best in class agency management and integrated marketing agency execution FUNCTIONAL RESPONSIBILITIES - Lead the strategic development and execution for paid marketing channels TV Display Digital Video Paid Social OOH etc. - Develop actionable channel strategies and a strategic media plan that drives consistent and cost-effective demand initiatives with a focus on brand awareness customer growth and improved purchase frequency of existing customers while driving scale to maintain performance targets - Develop full-funnel acquisition strategies taking into consideration audience targeting and segmentation content and messaging testing and conversion optimization - Manage paid media budget aligned with strategic objectives and monitoring spend and ROI based on identified KPIs. - Manage external agency vendor and marketing technology relationships to progress overall media capabilities and marketing strategies through ongoing testing and optimization - Act as a subject matter expert on all things paid media oriented REQUIRED EXPERIENCE QUALIFICATIONS - A positive all-hands-on-deck attitude and willingness to get the job done - Interest in rolling up your sleeves and executing just as much as developing strategy - Passion for problem solving and digging into analytics to identify solutions and areas of optimization - A Bachelor's degree or higher in Marketing or other related fields preferred - 10 years of successful experience across paid media strategy and execution - Proven experience developing and managing comprehensive paid media strategies as well as planning for day-to-day operations - A strong understanding and proficiency with eCommerce and marketing platforms and the ability to interpret and understand performance metrics - Comfortable consuming large amounts of data and identifying clear opportunities enhance customer experience and grow company profitability - Able to pivot strategically based on campaign and channel performance - Proven experience leading developing and mentoring teams including managing direct and indirect reports - Experience managing external agencies and partners - Excellent communication and project management skills - Able to transform detailed analysis into straightforward summaries for cross-functional partners executives - Works collaboratively with team members to achieve deliverables CRITICAL SKILLS ATTRIBUTES - Ability to influence collaborate and drive peers to common goals and optimal solutions. - Ability to function within a very large and matrixed organization - Strategic thinker is analytical detail and results oriented with excellent problem-solving skills - Strong verbal and written communication skills - Strong leadership skills - Plan organize and prioritize multiple assignments and projects. *Additional Skills & Qualifications* Notes from Intake Call: This is a temporary role for someone that is on LOA-18 weeks, but hopes to extend further but no guarantee: Needs to be a Media expert with 5-10 years of experience Ecommerce experience-Online platforms like Amazon, Best Buy, etc. Nees strategic mindset but will mostly be doing execution of day to day duties Excel, Word, Power Point Tableau is a plus Knowledge of DSP_Demand Site Platforms 1 interview with manager *Experience Level* Expert Level *Pay and Benefits* The pay range for this position is $50.00 - $57.00/hr. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following: * Medical, dental & vision * Critical Illness, Accident, and Hospital * 401(k) Retirement Plan - Pre-tax and Roth post-tax contributions available * Life Insurance (Voluntary Life & AD&D for the employee and dependents) * Short and long-term disability * Health Spending Account (HSA) * Transportation benefits * Employee Assistance Program * Time Off/Leave (PTO, Vacation or Sick Leave) *Workplace Type* This is a fully onsite position in Plano,TX. *Application Deadline* This position is anticipated to close on Jul 25, 2025. h4>About TEKsystems: We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company. The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law. About TEKsystems and TEKsystems Global Services We're a leading provider of business and technology services. We accelerate business transformation for our customers. Our expertise in strategy, design, execution and operations unlocks business value through a range of solutions. We're a team of 80,000 strong, working with over 6,000 customers, including 80% of the Fortune 500 across North America, Europe and Asia, who partner with us for our scale, full-stack capabilities and speed. We're strategic thinkers, hands-on collaborators, helping customers capitalize on change and master the momentum of technology. We're building tomorrow by delivering business outcomes and making positive impacts in our global communities. TEKsystems and TEKsystems Global Services are Allegis Group companies. Learn more at TEKsystems.com. The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law. |