DES Marketing - Data Analytics Internship

Keysight is at the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn more about what we do.

Our award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.

Join our DES Marketing team, the driving force behind promoting Keysight's industry-leading Design Engineering Software (DES) solutions. We empower engineers and innovators across high-performance communications, automotive, aerospace, and defense to accelerate product development through advanced electronic design automation (EDA) and computer-aided engineering (CAE) tools. Our team combines data-driven insights with creative strategies to amplify thought leadership, optimize campaigns, and deliver measurable business impact in a rapidly evolving digital landscape.

About the Internship
Embark on an enriching summer internship where you'll gain hands-on experience in marketing analytics and reporting. You'll work closely with our marketing team to transform raw data into actionable insights that inform campaigns, various marketing programs, and executive dashboards. This role offers flexibility: start with a 3-month summer internship and optionally extend remotely for an additional 3 months

What We Offer

• Exposure to enterprise-level marketing analytics tools and methodologies
• Mentorship from experienced marketing and analytics professionals
• Opportunity to contribute to real-world marketing strategies and executive reporting

Key Accountabilities
As a Data Analytics Intern, you will:

• Collect and consolidate data from multiple sources (CRM, marketing automation platforms, web analytics, and campaign performance reports)
• Create and maintain dashboards using tools like Excel, Power BI, or Tableau to visualize KPIs and trends
• Analyze campaign performance and provide actionable insights to improve ROI and engagement
• Support marketing programs by identifying target account trends and engagement metrics
• Assist in preparing executive-level reports summarizing marketing performance and pipeline impact
• Ensure data accuracy and integrity through validation and quality checks
• Collaborate with cross-functional teams to understand reporting needs and deliver timely insights

• Currently enrolled in a Bachelor's program in Data Analytics, Applied Mathematics, Statistics, Marketing Analytics, or related field
• Strong analytical and problem-solving skills with attention to detail
• Proficiency in Excel; familiarity with data visualization tools (Power BI, Tableau) is a plus
• Basic understanding of data analysis techniques and marketing metrics (e.g., conversion rates, pipeline contribution)
• Experience with Python or SQL for data manipulation is a plus
• Excellent communication skills and ability to present findings clearly
• Availability for at least 3 months (full-time), with an option to extend remotely

Required:

• Must be enrolled in an accredited college/university
• Strong command of English (written and spoken)
• Self-motivated, proactive, and eager to learn in a fast-paced environment
• Visa sponsorship is not available for this position

Careers Privacy Statement***Keysight is an Equal Opportunity Employer.***

Santa Rosa, CA Pay Range: MIN $33.60 - MAX $36.18