Email Marketing Specialist
Please see Special Instructions for more details.
*
Temporary staff employees are ineligible to receive benefits (leave, health coverage, State service credit, etc.). They are, however, covered by Worker's Compensation provisions.
However, any non-permanent employee hired to work 30 or more hours per week for three months or more (cumulative of all positions, and not designated as variable hour worker), must be offered the chance to enroll in the High Deductible Health Plan, within 30 days of their eligibility. Any non-permanent employee hired to work less than 30 hours per week (cumulative of all positions or designated as variable hour worker - i.e. student workers) are measured during designated measurement periods. If they average 30 or more hours per week over a designated measurement period, they will be offered the chance to enroll in the High Deductible Health Plan and will be notified of instructions.
*Special Notes Regarding Eligibility for the High Deductible Health Plan
- Temporary hourly workers (eligibility based on FTE, duration of more than 30 days) FTE .75+ (cumulative of all jobs) or measured full-time, offered the high deductible health insurance
- Temporary salaried workers (regardless of the FTE, duration of more than 30 days) Reported as full-time & offered the high deductible health insurance
https://hr.charlotte.edu/benefits/benefit-plans/health-insurance
Position Information
General Information
| Position Number |
STMP15 |
| Working Title |
Email Marketing Specialist |
| Division |
University Advancement |
| Department |
University Communications (Adm) |
| Work Unit |
Strategic Brand & Digital Engmnt |
| Work Location |
Foundation Annex |
| Vacancy Open To |
All Candidates |
| Position Designation |
Non-Student Temporary |
| Employment Type |
|
| Hours per week |
40 |
| Work Schedule |
8:00 am - 5:00 pm; Monday - Friday with occasional evening and weekend hours required, as necessary. |
| Pay Rate |
$33 per hour |
| Minimum Experience/Education |
- Bachelor's degree in marketing, communications, or a related field.
- At least 2 years of experience in email marketing, audience engagement, or a related digital marketing function.
|
| Departmental Preferred Experience, Skills, Training/Education: |
- Experience working with CRM and email marketing platforms such as Salesforce Marketing Cloud or equivalent.
- Demonstrated ability to lead complex digital marketing projects across multiple stakeholders.
- Experience in graphic design platforms through Adobe Creative Cloud.
- Proficiency in analytics tools and a data-driven mindset.
- Familiarity with email preference centers and subscription management.
- Strong organizational, interpersonal, and project management skills.
- Experience working in higher education or other mission-driven environments is preferred.
|
| Duties and Responsibilities |
Lead and coordinate institution-wide email marketing efforts by managing a centralized calendar, aligning strategies across departments. Oversee the creation of targeted campaigns, an email preference center, and strategic content to enhance engagement and support University goals.
- Serve as the "air traffic controller" for email sends across University Communications, University Advancement and the University at large.
- Develop and maintain a centralized email calendar within University Advancement to prevent oversaturation and ensure strategic alignment.
- Act as the primary liaison for the integration of Ascend with Marketing Cloud and other enterprise platforms.
- Lead the creation and implementation of an email preference center as technology allows to provide audiences with opt-out and subscription options.
- Guide the development of targeted, behavior-based email campaigns that support institutional priorities and user engagement goals.
- Create content for email marketing for stakeholders within University Advancement and the University at large.
|
| Other Work/Responsibilities |
- Foster supportive and productive relationships with colleagues both within Advancement and the University as a whole.
- Represent University Communications in cross-campus meetings and stakeholder sessions related to email engagement strategy.
- Perform other duties as required or assigned.
|
| Necessary Licenses or Certifications |
|
| Proposed Hire Date |
11/02/2025 |
| Contact Information |
|
| Expected Length of Assignment |
11 months |
| Posting Open Date |
10/07/2025 |
| Posting Close Date |
10/17/2025 |
| Special Notes to Applicants |
*
Temporary staff employees are ineligible to receive benefits (leave, health coverage, State service credit, etc.). They are, however, covered by Worker's Compensation provisions.
However, any non-permanent employee hired to work 30 or more hours per week for three months or more (cumulative of all positions, and not designated as variable hour worker), must be offered the chance to enroll in the High Deductible Health Plan, within 30 days of their eligibility. Any non-permanent employee hired to work less than 30 hours per week (cumulative of all positions or designated as variable hour worker - i.e. student workers) are measured during designated measurement periods. If they average 30 or more hours per week over a designated measurement period, they will be offered the chance to enroll in the High Deductible Health Plan and will be notified of instructions.
*Special Notes Regarding Eligibility for the High Deductible Health Plan
- Temporary hourly workers (eligibility based on FTE, duration of more than 30 days) FTE .75+ (cumulative of all jobs) or measured full-time, offered the high deductible health insurance
- Temporary salaried workers (regardless of the FTE, duration of more than 30 days) Reported as full-time & offered the high deductible health insurance
https://hr.charlotte.edu/benefits/benefit-plans/health-insurance
|
Posting Specific Questions
Required fields are indicated with an asterisk (*).
- *
How did you hear about this employment opportunity?
- UNC Charlotte Website
- HERC Job Board
- Inside Higher Education
- Circa (formerly known as Local JobNetwork)
- Another Website
- Agency Referral
- Advertisement/Publication
- Personal Referral
- Other
Where did you learn about this posting?
(Open Ended Question)
Required Documents
- Contact Information for References
- Resume / Curriculum Vitae
- Cover Letter / Letter of Interest
Optional Documents
- Other Document
|
University of North Carolina Charlotte
Oct 07, 2025