PURPOSE:
This role is a dynamic blend of partnership marketing, sales coordination, and event activation, supporting both strategic marketing initiatives and corporate sponsorship execution. The coordinator will play a pivotal role in delivering value to partners through integrated campaigns, managing promotional and contractual elements, and contributing to events that elevate the guest and fan experience. This position demands strong organization, a customer-first mindset, and the ability to work cross-functionally with internal teams, vendors, partners, and clients.
KEY RESPONSIBILITIES:
Partnership Activation & Sales Support
- Oversee, coordinate and execute partner contractual deliverables with accuracy and timeliness.
- Serve as the liaison for corporate sales partners, including hotels, travel agencies, and business clients.
- Support lead generation, qualification, and research to fuel corporate sales pipelines.
- Oversee the development of sales decks, recaps, promotional materials, and presentations.
- Manage inventory of promotional items, and other partner fulfillment needs.
- Assist with the creation and distribution of tourism materials such as the Official Visitors Guide and coupon books.
Advertising, Inventory & Collateral Management
- Coordinate advertising and marketing asset fulfillment across platforms (digital, print, signage, and hotel marketing).
- Manage sales and sponsorship inventory to ensure effective use of assets and partner visibility.
- Maintain marketing content across print and digital platforms.
- Track fulfillment deadlines, forms, contracts, and reporting for all partner activations.
Events/On-Site Activation
- Support execution of on-site activations including tourism events, group travel programs, corporate outings, and sponsorships.
- Coordinate promotional giveaways, signage, and hospitality logistics.
- Serve as a liaison between Events, Marketing, Tourism, Sales, Operations and Entertainment departments.
Administrative & Strategic Support
- Conduct market research and competitive analysis to enhance sales and marketing strategies.
- Contribute to the ideation and implementation of new tourism programs and partnership opportunities.
- Provide administrative support, including meeting preparation, correspondence, and inventory tracking.
PREFERRED SKILLS, KNOWLEDGE AND ABILITIES:
- Bachelor's degree in communications, tourism, marketing, sales, or equivalent work experience
- 1-3 years' experience in tourism, sales, marketing or related field, preferred
- Proficient in Microsoft Office Suite
- Experience with sales platforms a plus
- Flexibility to work weekends and/or evenings when needed
- Proficiency using marketing and sales platforms such as Monday.com, Word, Excel, etc.
- Strong writing and oral presentation skills
- Excellent interpersonal communication
- Strong time management skills
- Creative thinking to assist with initiating new tourism programs and revenue sources
- Reliable transportation to attend tourism/travel shows
PHYSICAL JOB REQUIREMENTS:
- Sitting, frequently, 70% of time
- Stand and walk, occasionally, 30% of time
- Perform repetitive motion (using keyboard), frequently, 90% of time
- Kneel and bend, occasionally, 15% of time
- Reach at or above shoulder level, infrequently, 15% of time
- Reach at or below shoulder level, infrequently 15% of time
- Lift/Carry up to 30 lbs, infrequently, 10% of time
- Ability to stand in a booth/table for 8+ hours during tourism/travel shows
- Ability to travel by car, plane or bus to travel/trade shows
PAY RANGE:
$37,800 - $56,700
Pay is based on many aspects which vary based on position. These include labor markets and, in some instances, may include education, work experience and certifications. In addition to your pay, Mall of America is passionate about the future of our team members, we want to ensure you have a wealth of support and resources, to care for yourself and your loved ones. Our one-of-a-kind job perks for most team members include, team member discounts, free Nickelodeon Universe ride passes, Teladoc, Employee Assistance Program, generous tuition reimbursement, and discounted Metro Transit pass. Mall of America offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your loved one's care for your whole selves. Other benefits for eligible team members include 401(k) match, short term disability, long term disability, paid parental leave, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at Job Perks + Benefits | Mall of America
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