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2026 Digital Content & Marketing Intern - New Castle

Delaware River & Bay Authority (DRBA)
United States, Delaware, New Castle
2162 New Castle Avenue (Show on map)
Dec 18, 2025
DIGITAL CONTENT & MARKETING INTERN

Location: Delaware Memorial Bridge, New Castle, DE

Hourly Rate: $16.00 (Undergraduate Student) $18.00 (Graduate Program Students)

Opening Date: December 17, 2025 Closing Date: February 17, 2026

I. POSITION SUMMARY

This position reports to the Digital Content Manager in Communications & Marketing and is
responsible for assisting in and implementing a wide variety of communications, internal
marketing activities, web projects, data analysis & tracking to increase digital communications
capabilities of the Delaware River and Bay Authority (DRBA). This position will be required to
maintain and grow a variety of Authority digital communications platforms owned and operated
by the DRBA to communicate with the public and other DRBA stakeholder groups. Duties may
include writing emails for public consumption for our primary B2C properties, web page updating,
creation, and blog post writing, special events assistance, digital content development, writing,
graphic design, and other duties.

II. ESSENTIAL DUTIES AND RESPONSIBILITIES
* Assists in any digital marketing communications and digital platforms initiatives which
can include, but are not limited to, implementation of digital strategy, development of
written/media content particularly for online outlets, Google Analytics, Google Search
Console, SEO update/changes, SEM ad creation, and implementation of digital promotion
strategies, event promotion and coverage, and research of best practices/industry trends.
* Monitor Google Analytics and Social Media Analytics for monthly reporting, track SEM
analytics for CMLF & ILG.
* Assists in establishing the DRBA as a digital communications leader by testing and
growing specific digital media channels.
* Assists in developing new outlets and marketing tools for use across Authority Divisions
to foster a unified brand identity and message. While monitoring brand integrity and
adherence.
* Assists in a broad range of tasks including, but not limited to, managing promotions,
attending meetings and interactions with employee groups in a professional manner,
relationship building and networking opportunities, updating, and managing digital
channels and platforms.
* Revise and write new web content which allows social media to drive growth of DRBA
audiences across social networks and digital platforms/channels with the goal of
strengthening relationships with existing customers and building relationships with new
customers.
* Will be asked to travel to multiple DRBA work sites in NJ and/or DE
* Provide the highest level of customer service and professionalism to all internal and
external customers.

* Helps maintain archival systems of photos and content using internal DRBA systems after
training.

III. REQUIRED KNOWLEDGE, SKILLS AND ABILITIES
* Digital Marketing experience with, but not limited to Google Analytics, Google Search
Console, YouTube, Vimeo, TripAdvisor, WordPress (Elementor), Drupal, SiteImprove, SEO
best practices & implementation.
* Knowledge of the rules, regulations, policies, procedures, programs, and methods of the
department and their application to specific cases after a period of training
* Knowledge of Microsoft Word, Excel, Outlook, and PowerPoint. Experience at any level or
familiarity with Adobe Creative Cloud, including Adobe Stock, Adobe Acrobat, Illustrator,
Photoshop, and Premiere. After Effects is a bonus. Knowledge Canva, Hootsuite, and other
graphic and analytics platforms is beneficial.
* Awareness of SEM, ROAS, and other SEM/SEO related metrics is a bonus.
* Email marketing software experience with Mailchimp, or understanding of email marketing
audiences, segmentation, etc.
* Excellent written and oral communication skills
* The ability to work effectively independently and on a team. Ability to prioritize and follow
department priorities above all else in workflows.
* Ability to keep documents, graphics, media, etc. organized digitally (within existing systems)
* Ability to provide superior customer service to everyone by responding in a courteous and
efficient manner.

IV. REQUIRED EDUCATION AND EXPERIENCE
* College student or graduate from an accredited college, university, or community college
with a demonstrated background in social media use and development. Bonus if your major
is web development, digital communications, or design.
* Demonstrated writing skills, with samples of past work or examples of capabilities required
for review.

V. LICENSES, REGISTRATIONS, AND/OR CERTIFICATIONS
* Valid driver's license

VI. ADDITIONAL REQUIREMENTS
* Subject to a background check and pre-employment drug test
* Delaware River and Bay Authority requires all employees to have direct deposit with a
financial institution to receive their bi-weekly pay

If you are interested in applying for this position please complete the on-line
application at www.drba.net. In addition, please attach a resume to the completed
application.

The Delaware River & Bay Authority is an Equal Opportunity Employer (EOE). www.drba.net

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