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Product Development Strategist

Georgia Pacific
life insurance, parental leave
United States, Wisconsin, Neenah
Jan 21, 2026

Your Job

Georgia Pacific is hiring a Product Development Strategist to join our Neenah site! As a Product Development Strategist, you will own the development and execution of innovative product design strategies, pipelines, and roadmaps for your assigned brand. You will act as the primary liaison for product development, ensuring seamless alignment with business objectives and market demands. By leveraging deep consumer insights and competitive analysis, you'll drive market share growth and reinforce brand leadership.

Our Team

Join a collaborative, forward-thinking team dedicated to delivering exceptional product experiences that resonate with consumers and outperform competitors. Our team operates within a capability-based structure supporting multiple brands, including Sparkle, Quilted Northern, Brawny, Angel Soft, Vanity Fair, and private label products

What You Will Do

  • Define the direction of product design and make informed design recommendations.
  • Build strong relationships across the organization to gather diverse inputs and align cross-functional teams.
  • Serve as an individual contributor (IC), collaborating closely with subject matter experts (SMEs) on technical feasibility and development of product innovations.
  • Conduct consumer research, including home use tests and central location tests, to collect valuable consumer feedback and perspectives.
  • Collaborate with other capabilities to integrate consumer insights into product design and substantiation strategies.
  • Manage both short-term development projects and long-term strategic planning, acting as a project manager and technical team lead to ensure smooth product launches.

Who You Are (Basic Qualifications)

  • Ability to translate consumer needs into technical requirements and manage multiple development tasks simultaneously.
  • Experience analyzing market data or financial models to prioritize product development opportunities and justify investments. Empathetic to consumer needs with a passion for shaping category influence.
  • Proven track record of creating concise, data-driven product proposals or presentations that have influenced decision-making. Comfortable working with ambiguity and making decisions without complete information, relying on sound instincts.
  • Demonstrated ability to interpret consumer research findings and translate them into actionable product design changes.
  • Experience regularly partnering with diverse teams such as marketing, manufacturing, and R&D, facilitating meetings, and driving consensus.
  • Demonstrated ability to manage projects independently, set priorities, and ensure deliverables are met on schedule without direct supervision.

What Will Put You Ahead

    3+ years working in engineering, chemistry, or paper science roles, with demonstrated involvement in product development or research projects. Deep technical and organizational expertise applied to solve consumer needs effectively.

    At Koch companies, we are entrepreneurs. This means we openly challenge the status quo, find new ways to create value and get rewarded for our individual contributions. Any compensation range provided for a role is an estimate determined by available market data. The actual amount may be higher or lower than the range provided considering each candidate's knowledge, skills, abilities, and geographic location. If you have questions, please speak to your recruiter about the flexibility and detail of our compensation philosophy.

    Hiring Philosophy

    All Koch companies value diversity of thought, perspectives, aptitudes, experiences, and backgrounds. We are Military Ready and Second Chance employers. Learn more about our hiring philosophy here.

    Who We Are

    As a Koch company and a leading manufacturer of bath tissue, paper towels, paper-based packaging, cellulose, specialty fibers, building products and much more, Georgia-Pacific works to meet evolving needs of customers worldwide with quality products. In addition to the products we make, we operate one of the largest recycling businesses. Our more than 30,000 employees in over 150 locations are empowered to innovate every day -to make everyday products even better.

    At Koch, employees are empowered to do what they do best to make life better. Learn how our business philosophy helps employees unleash their potential while creating value for themselves and the company.

    Our Benefits

    Our goal is for each employee, and their families, to live fulfilling and healthy lives. We provide essential resources and support to build and maintain physical, financial, and emotional strength - focusing on overall wellbeing so you can focus on what matters most. Our benefits plan includes - medical, dental, vision, flexible spending and health savings accounts, life insurance, ADD, disability, retirement, paid vacation/time off, educational assistance, and may also include infertility assistance, paid parental leave and adoption assistance. Specific eligibility criteria is set by the applicable Summary Plan Description, policy or guideline and benefits may vary by geographic region. If you have questions on what benefits apply to you, please speak to your recruiter.

    Additionally, everyone has individual work and personal needs. We seek to enable the best work environment that helps you and the business work together to produce superior results.

    Equal Opportunities

    Equal Opportunity Employer, including disability and protected veteran status. Except where prohibited by state law, some offers of employment are conditioned upon successfully passing a drug test. This employer uses E-Verify. Please click here for additional information. (For Illinois E-Verify information click here, aqui, or tu).

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