Marketing Manager

Why NoMo SoHo, NYC

Offering a stylish and modern hospitality experience, NoMo SoHo is a 264-room boutique hotel located in the heart of Manhattan's SoHo neighborhood. Known for its distinctive design, popular restaurant and bar, 26th floor Penthouse and terrace and unique art-infused meeting spaces, NoMo Soho is a key player in New York's competitive hotel landscape, attracting a diverse mix of leisure and business travelers from around the world.

As the tallest free-standing building in the neighborhood, panoramas of Manhattan come standard with your stay. NoMo SoHo offers an unmatched perspective with 360-degree views of the skyline.

This on-site position reports directly to the Director of Sales & Marketing (DOSM), with oversight from hotel General Manager and Crescent corporate marketing partners, while also working closely with Sales, Revenue Management, and Operations to ensure that all commercial initiatives are aligned and impactful. We're seeking a bold, data-savvy marketing leader who can blend hospitality storytelling with analytical precision to grow market share and attract travelers across every segment.

Key Responsibilities

Digital Marketing & Content Leadership

* Lead execution of the hotel's organic social media strategy including content planning, scheduling, and publishing

* Manage social media engagement and community management to strengthen brand presence

* Lead on-property content development including photography and video to support campaigns and storytelling

* Execute email marketing initiatives supporting transient, group, and wedding segments

* Ensure marketing content reflects brand positioning and supports hotel initiatives

Marketing Strategy Execution & Campaign Support

* Support activation of the annual marketing plan and campaign initiatives

* Monitor competitive activity and market trends to inform marketing execution

* Partner with Crescent corporate marketing to align on initiatives and priorities

* Maintain marketing calendars and ensure timely execution of campaigns and initiatives

Cross-Functional Leadership & Commercial Support

* Serve as the primary on-property marketing contact supporting hotel departments

* Participate in weekly leadership meetings and commercial discussions

* Support Sales, Catering, and Events teams with marketing materials and initiatives

* Partner with Operations and Food & Beverage on activations and guest programming

* Provide marketing perspective to support hotel initiatives and experiences

Partnerships & Lifestyle Marketing

* Identify and support influencer partnerships and collaborations

* Assist in development of local brand partnerships and community relationships

* Coordinate with tourism organizations and local marketing partners

* Support initiatives that strengthen the hotel's presence within the SoHo community

Brand Management & Creative Oversight

* Maintain brand standards across marketing materials and guest touchpoints

* Oversee development and organization of marketing collateral and presentations

* Support management of photography and video asset libraries

* Ensure consistency in storytelling across marketing channels

Reporting, Budget Coordination & Administration

* Support development of marketing performance reports and insights

* Assist with budget tracking, invoice management, and vendor coordination

* Maintain organization of marketing projects and timelines

* Support operational processes that ensure successful execution of marketing initiatives

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Collaboration & Communication

* Act as a key liaison between hotel departments and corporate marketing

* Work cross-functionally with Sales, Revenue, Operations, and Food & Beverage teams

* Support communication of marketing initiatives and priorities internally

* Partner with agency and vendor partners to support marketing execution

What We're Looking For

* Experience in hospitality, lifestyle, or brand marketing environments preferred

* Strong organizational and project management skills

* Ability to manage multiple priorities in a fast-paced environment

* Strong communication and collaboration skills

* Creative mindset with attention to detail

* Experience supporting social media and content execution

* Ability to balance creative execution with operational priorities

Role Impact

This role is critical to ensuring the successful execution of NoMo SoHo's marketing initiatives and brand presence. The Marketing Manager helps connect strategy to execution by supporting hotel initiatives, maintaining strong brand storytelling, and ensuring marketing efforts are delivered consistently and effectively.

The pay range for this role is $75,000 - $85,000 per year.