Journey Builder

The Marketing Operations team plays a critical role in enabling automated, on-device communications for digital products and services. This team is responsible for the development and execution of in-app messaging delivered to millions of global users.

We are seeking a self-motivated and curious professional to manage day-to-day operational workflows supporting growth marketing initiatives. This role partners cross-functionally with marketing, product, engineering, and business teams to develop and launch multi-channel customer communications that drive awareness, acquisition, and engagement.

The ideal candidate is a subject matter expert in customer journey orchestration who can think strategically, execute with precision, and collaborate effectively in a matrixed organization.

• Develop, test, and deploy customer journey campaigns aligned with product and marketing objectives
  
• Assess platform capabilities and data requirements to support campaign execution
  
• Partner with cross-functional stakeholders to align on deliverables, timelines, and risks for large-scale global initiatives
  
• Execute A/B testing strategies to optimize campaign performance and drive incremental growth
  
• Monitor campaigns for operational integrity and troubleshoot issues as needed
  
• Identify opportunities to improve campaign performance, operational efficiency, and processes
  
• Contribute to building documentation, playbooks, and best practices for knowledge sharing and training
  

• 7-10 years of experience in lifecycle marketing, CRM, or growth marketing operations
  
• Hands-on experience with CRM/ESP platforms (e.g., Salesforce Marketing Cloud, Braze, Oracle Responsys)
  
• Strong analytical and problem-solving skills; SQL experience preferred
  
• High attention to detail with strong organizational skills
  
• Ability to manage multiple priorities and deliver projects on time
  
• Strong communication skills across various formats (Slack, email, presentations)
  
• Proven ability to navigate ambiguity, adapt to change, and make sound decisions under pressure
  
• Collaborative mindset with strong stakeholder management skills
  

• Experience working in complex, cross-functional environments
  
• Familiarity with consumer digital products and services ecosystems
  

• Bachelor's degree preferred, or equivalent work experience
  

• This opportunity is located in New York, NY and requires hybrid work.
  
• The pay for this W-2 position is $75.38 per hour.
  
• This position may be eligible for benefits such as PTO, health insurance, and 401(k), depending on tenure and hours worked.
  

Mathys+Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.