POSITION SUMMARY
The Director of Market Strategy at Group Health Cooperative of South Central Wisconsin (GHC-SCW) is responsible for effectively leading and developing strategy for the Underwriting and Sales functions. In conjunction with the Chief Strategy and Business Development Officer, this position sets pricing strategies for all GHC-SCW product lines. In addition, the position is responsible for aligning sales strategies with product pricing to achieve financially sustainable outcomes for the Cooperative. This position is essential for facilitating and sustaining process improvement that assures accuracy, standardization, fiscal responsibility and member satisfaction. The incumbent will drive business results for the Cooperative by aligning pricing strategy and sales development in a way that provides value to the members of GHC-SCW.
GHC-SCW is a quality driven cooperative built on collaboration, community involvement, innovation, and belonging. In dedication to the health and well-being of our employees, we offer a comprehensive benefits package that includes health and dental insurance, along with paid short-term disability, long-term disability, and life insurance. Additional benefits include a flexible spending account, employee assistance programs, tuition reimbursement, pet insurance, eyewear discounts, and more. Check us out by clicking on Many Talents, One Mission! The Benefits of Working at GHC-SCW. JOB SPECIFIC MINIMUM QUALIFICATIONS
- Bachelor's degree in Business, Accounting, Finance or closely related field.
- Ten plus (10+) years of relevant experience in a health care and/or health insurance setting.
- Strong analytic and strategic thinking skill set.
- Demonstrated business acumen, including understanding of the health care landscape in Wisconsin.
- Training in continuous improvement and lean methodologies.
- Leadership and Ethics: Demonstrate GHC-SCW's Leadership AIMs-Accountability, Innovation, and Mentorship-by taking ownership of actions and outcomes, fostering a culture of creativity and continuous improvement, and guiding, empowering, and developing others to support individual and organizational success.
- Support and promote the mission and strategic vision of GHC-SCW.
- Ability to maintain patient confidentiality.
- Adhere to corporate compliance initiatives.
- Lead by example.
- Effectively communicate verbally, non-verbally and in written form.
- Ability to provide individual and small group problem-solving and guidance.
- Treat everyone with dignity and respect.
- Ability to work with a diverse staff and member population.
- Maintain professional conduct and appearance within GHC-SCW and at sponsored activities.
- Systems Thinking and Decision-Making
- Consider impact on GHC-SCW members, community, staff and other GHC-SCW departments when
making suggestions or decisions.
- Collaborate with other departments, administration and partnered outside agencies.
- Ability to be resourceful and flexible in emergent situations.
- Demonstrate good assessment skills.
- Resource Utilization and Financial Accountability
- Excellent analytical skills.
- Ability to read and interpret financial statements.
- Prepare and monitor department budgets and clinic productivity.
- Consider financial impacts (cost/benefit) in decision making.
- Ensure efficient use of staff resources.
- Professional Growth
- Participation in pertinent continuing education courses for self-development.
- Willingness to review new trends and techniques/update knowledge base.
- Demonstrates increasing decision-making and performance development.
- Collegiality
- Interact with colleagues at all levels of the organization and in the community in a professional manner including co-workers, staff, providers, senior leadership, and members.
- Contribute to a supportive and healthy work environment that is conducive to learning.
- Work closely with and communicate with other clinic staff to ensure timely and accurate clinic information is disseminated.
- Resolve interdepartmental concerns, questions, and issues as they arise, working in conjunction with appropriate parties.
- Ensure that assigned staff work collaboratively with all employees, providers and other customers.
- Exhibit a positive, supportive demeanor while working on projects and collaborative initiatives
- Ability to influence business decisions and directions for initiatives.
- Ability to manage multiple priorities required. Commitment to meeting deadlines required.
- Ability to work in a consultative approach with users in assessing needs and requirements.
- Ability to present ideas in user friendly language.
- Ability to work extra and/or flexible hours including occasional weekends required.
- Ability to travel to various work sites. Employee is expected to provide personal transportation. Possession of a valid, Wisconsin driver license if the employee is operating a motor vehicle.
- Ability to stay current on, and adapt to, rapidly changing technology and business processes.
- Ability to sit for extended periods of time.
- Ability to maintain patient confidentiality required. Knowledge of medical records and appropriate documentation requirements. Knowledge of HIPAA requirements.
- Ability to handle confidential information with integrity and professionalism.
The incumbent knows and abides by all Group Health Cooperative of South Central Wisconsin (GHC-SCW) organizational and departmental policies, sets personal standards and strives for high quality work in completing assignments, performs job duties in a timely manner, and represents the organization in a positive manner. The incumbent understands our Mission, Vision, and Common Values (stated below) and is committed to promote these values in behavior and attitude.
Our Mission Statement:
We partner with members and the communities we serve to maximize health and well-being.
Our Vision:
As a local, not-for-profit, member-owned Cooperative, we are the most trusted resource for lifelong health and well-being in the communities we serve.
Our Values:
- We are a not-for-profit Cooperative
- We are member-centered
- We are equitable and inclusive
- We are quality-driven
- We are innovative
- We are community involved
We believe:
Healthcare is a human right.
In treating all people with dignity and respect.
There is strength in diversity.
Equity celebrates our humanity.
We are better together.
Group Health Cooperative of South Central WI
dental insurance, life insurance, flexible benefit account, tuition reimbursement
May 06, 2026