Integrated Media Manager

Aquent is partnering with a pioneering company at the forefront of reinventing personal transportation through autonomous ride-hailing. This organization is driven by a bold mission to bring innovative, safe, and efficient mobility solutions to the world. They foster a creative and collaborative environment where groundbreaking ideas flourish, and every team member is united by a shared purpose to build the future of transportation. This is an unparalleled opportunity to leverage your expertise and directly shape the future of mobility, making a tangible impact on how people experience transportation.

About the Role

Are you a visionary media expert with a passion for innovation and a knack for driving impactful campaigns? This is an extraordinary opportunity to be instrumental in launching and scaling cutting-edge transportation services in new and existing markets. Your strategic vision and execution prowess will directly contribute to the company's growth and market leadership, bringing revolutionary mobility solutions to consumers and transforming how people move. You will play a pivotal role in shaping the future of transportation, seeing your efforts translate into real-world impact and consumer adoption.

What You'll Do

• Own the end-to-end strategy and activation of integrated media campaigns, encompassing paid social, video, audio, display, out-of-home, search, experiential, and influencer marketing, to support critical market launches and ongoing growth initiatives.
• Manage day-to-day relationships with media agency partners, overseeing media strategy, investment, and reporting to ensure campaigns consistently align with business objectives, launch timelines, and media efficiencies.
• Collaborate closely with internal marketing and analytics teams, as well as external media and creative agencies, to ensure all media plans seamlessly reflect overall go-to-market strategies and creative requirements.
• Track cross-channel performance metrics against key business and marketing KPIs, proactively reallocating spend and creative assets based on real-time performance insights to maximize impact.
• Manage multi-million dollar media budgets, ensuring maximum return on investment (ROI), precise delivery tracking, and meticulous monthly reconciliation across all active markets.

Required Skills & Experience

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 6-8 years of experience managing and scaling integrated, full-funnel media campaigns with multi-million dollar budgets, either in-house at a technology, mobility, automotive, or consumer brand, or at a leading media agency (heavy preference for agency background).
• Proven experience driving strategy and execution across complex media plans, adept at holding external partners accountable to tight go-to-market timelines, and balancing shifting business priorities without sacrificing execution quality.
• Deep familiarity across the modern media stack, including programmatic display/video, CTV/OTT, paid social platforms (e.g., Instagram, TikTok, YouTube), audio, linear, search, and high-impact out-of-home.
• Comfortable working with media measurement frameworks (e.g., MMM, MTA, brand lift studies, incremental lift testing) and partnering effectively with data science teams to prove media ROI.
• Strong analytical thinking paired with sharp creative instincts.
• Highly motivated and proactive, capable of operating with high autonomy in a dynamic, fast-paced environment.
• Demonstrated strategic thinking, collaborative spirit, strong sense of responsibility, and perseverance.

Nice-to-Have Qualifications

• Experience supporting new-market or new-product launches, ideally for a brand introducing a new category or hardware/service experience to consumers.
• Familiarity with reporting and data visualization tools (e.g., Tableau, Looker, GA4).
• Proven track record of cross-functional leadership and end-to-end campaign ownership as an individual contributor.
• Genuine interest in autonomous vehicles and the future of transportation.
• Experience with Influencer Marketing.