Account Executive Field Sales

Why Frog Street

At Frog Street, we believe every child deserves to grow up in a joyful and kinder world. By empowering early education teachers and their learning communities to teach with confidence, create caring classrooms of all children, and save time, Frog Street enables an environment where both teachers and children can feel safe, seen, and thrive. With play-based learning, innovative tools, world-class curriculum, professional development, and actionable insights, educators can foster meaningful learning that shapes grown-ups of the future to be confident, kind, and curious.

About the Role

Frog Street is looking for a field-based Account Executive to drive new revenue growth within an assigned geographic territory.

You will develop consultative relationships with public school districts, Head Start programs, early childhood organizations, and other prospective customers-connecting education leaders with Frog Street curriculum, professional learning, and related solutions that support their instructional goals.

You will manage sales opportunities from prospecting through close, conduct customer meetings and product demonstrations, and maintain a disciplined pipeline and reliable forecast. You will also partner closely with Inside Sales Account Executives to coordinate territory planning, outreach, lead follow-up, account coverage, and opportunity development.

This role is ideal for a motivated sales professional who enjoys being in the field, opening doors, building trusted relationships, and translating customer needs into solutions that improve outcomes for educators and children.

What You'll Do

• Grow your territory. Develop and execute plans for an assigned geographic territory, identify priority accounts and opportunities, and maintain accountability for achieving established sales and growth targets
• Build & maintain a qualified pipeline. Generate new opportunities through proactive outreach, referrals, conferences, networking, customer meetings, and other targeted prospecting activities
• Partner with Inside Sales. Coordinate territory priorities, outreach, lead management, follow-up, account coverage, and opportunity handoffs with Inside Sales Account Executives
• Lead consultative sales conversations. Engage education leaders to understand their instructional priorities, operational needs, funding considerations, and implementation requirements and recommend appropriate Frog Street solutions

• Present Frog Street solutions. Conduct in-person and virtual customer meetings, presentations, product demonstrations, and solution walkthroughs for administrators, educators, evaluation committees, and other stakeholders
• Move opportunities toward close. Prepare customized proposals, quotes, and recommended solutions; address customer questions and objections; negotiate within approved parameters; and guide opportunities through commitment and close
• Coordinate across teams. Partner with Marketing, Professional Learning, Customer Success, Operations, and other teams to support effective sales execution, implementation readiness, and a strong customer experience
• Develop customer relationships. Build trusted relationships with prospective and existing customers that support referrals, account expansion, and future growth opportunities
• Maintain accurate sales data & plans. Keep account, contact, activity, pipeline, and opportunity information current in Salesforce and communicate progress, risks, and recommended actions
• Know your market. Stay current on Frog Street solutions, competitive offerings, territory trends, education funding, early childhood policy, procurement cycles, and relevant market developments

• Strong consultative-selling, prospecting, negotiation, presentation, listening, questioning, and objection-handling skills
• Ability to develop and manage a territory, prioritize accounts, maintain a qualified pipeline, and operate independently in a remote, field-based environment
• Strong collaboration skills, including the ability to work effectively with Inside Sales Account Executives and other cross-functional partners
• Experience using Salesforce or a comparable CRM to manage activities, opportunities, pipeline, and forecasts
• Experience in education, EdTech, early childhood education, curriculum, or a related market is preferred

What Success Looks Like

You will be successful when your territory has:

• A healthy, qualified pipeline aligned with territory priorities and sales targets
• Consistent field engagement with priority prospects and education decision-makers
• Strong cross-functional & cross-team communication and collaboration
• Accurate, current Salesforce data and reliable sales forecasts
• Opportunities progressing consistently from initial discovery through close
• Consistent achievement of established new-business sales goals

Location & Travel

• This is a remote, field-based position
• The Account Executive must reside within or in reasonable proximity to the assigned territory
• Regular travel throughout the assigned territory is required, typically three to four days per week, including overnight travel as business needs require
• The role requires the ability to conduct virtual and onsite meetings and presentations and to lift and transport product samples, curriculum materials, and related sales materials

About Frog Street

Frog Street (www.frogstreet.com), a subsidiary of Excelligence Learning Corporation, is a leading provider of comprehensive early childhood education solutions to public schools, Head Start programs and early childcare centers, with a focus on children from birth to age five (5). Frog Street's curriculum programs are based on early brain research and provide intentional age-appropriate instruction that is aligned to both federal and state standards. The Company also develops engaging and interactive professional development programs, including product training, conferences, continuing education, and quality assessment tools to measure students' progress.

About Excelligence

Excelligence Learning Corporation (www.excelligence.com) is a leading developer, manufacturer, distributor, and multi-channel retailer of over 20,000 innovative, high-quality, and grade-appropriate educational products and teaching solutions, which are sold primarily to early childhood learning centers, elementary schools, PTAs, and consumers. The company has three core divisions: Supplies (Discount School Supply and Really Good Stuff), Equipment (Children's Factory, Angeles, and Steffy Wood Products) and Services (Educational Products, Inc., Childcare Education Institute and Frog Street).