Associate Creative Director- Product Campaigns

Are you a visionary creative leader ready to define the future of product campaigns? Aquent Studios is seeking a hands-on **Associate Creative Director, Product Campaigns** to ignite excitement and drive engagement for cutting-edge product lines, particularly in compute (laptops and PCs) and wearables & XR (smartwatches, audio, smart glasses, and spatial computing). This is your chance to lead high-impact, full-funnel integrated campaigns that translate groundbreaking chip architecture, advanced AI capabilities, and intricate hardware specifications into captivating, culture-defining creative work. You will be instrumental in ensuring our client's offerings stand out as iconic brands, setting new standards in the industry.

What You'll Do:

Creative Ideation & Full-Campaign Development

• Lead the conceptualization and direction of 360 global product campaigns across diverse channels including digital, film, social, OOH, experiential, partner retail, and major launch events.
• Infuse emerging technology literacy into every stage of creative development, positioning our client at the forefront of conversations around AI, mobile computing, and connected ecosystems.
• Champion creative ambition, pushing beyond conventional tech marketing tropes to explore unexpected angles, bolder visual languages, and breakthrough creative solutions.

Creative Communication, Direction & Presentation

• Master the art of pitching and presentation, building and delivering compelling keynote-level decks, concept boards, style frames, and prototypes that effectively sell ambitious ideas to senior internal stakeholders and external OEM partners.
• Guide copy, art direction, 3D/CGI visualization, video production, and sound design to uphold an ultra-premium, modern brand aesthetic.
• Seamlessly bridge the gap between technical feature demonstrations and emotionally resonant consumer narratives across all creative outputs.

Cross-Functional Collaboration & Production

• Forge strategic partnerships with the Creative Director, product marketing managers, and OEM/hardware partner teams to align creative ambition with overarching business goals.
• Provide leadership and direction to agency partners, copywriters, art directors, motion designers, and external production houses from initial brief through post-production.
• Oversee hands-on production, including live-action shoots, CGI product renders, virtual production, and interactive web/digital assets, ensuring timely and high-craft delivery.

What You'll Bring:

Must-Have Qualifications

• 7+ years of dynamic creative experience spanning advertising, brand design, or integrated marketing agencies/in-house studios, with a proven track record of leading product launch campaigns.
• A standout portfolio showcasing multi-channel, integrated global campaigns, particularly within the tech, hardware, consumer electronics, or lifestyle innovation sectors.
• Strong conceptual fluency with computing, personal hardware, and wearable/smart technology ecosystems.
• Demonstrated mastery in leading complex productions across video, 3D CGI product visualization, interactive digital, and experiential activations from concept to execution.
• Exceptional communication and presentation skills, with a proven ability to persuade senior leadership and OEM partners.
• Hybrid leadership capabilities, comfortably toggling between strategic big-picture direction and hands-on creative execution.

Nice-to-Have Qualifications

• Experience collaborating with global OEM partners (e.g., Microsoft, Lenovo, Dell, HP, Samsung, Meta) on co-branded launch initiatives.
• Familiarity with leveraging generative AI tools and 3D pipelines into modern creative workflows.

Why Join Us?

In this role, your success will be measured by the bold, culture-defining creative work that elevates compute and wearables, setting a new benchmark for semiconductor and hardware marketing. You will excel at translating complex on-device AI and processing capabilities into simple, desirable consumer benefits that resonate globally. Your cohesive, high-performing 360 campaigns will deliver measurable brand lift, cultivate partner enthusiasm, and drive consumer demand worldwide. This is an unparalleled opportunity to shape the narrative for groundbreaking technology and leave a lasting impact on the industry.